BREAK EVEN AVERAGE



break-even point (BEP) is the point at which cost or expenses and revenue are equal: there is no net loss or gain, and one has "broken even".
A profit or a loss has not been made, although opportunity costs have been paid, and capital has received the risk-adjusted, expected return.

Basically if your break even avg is 1.4

For example:
With 20 rented referrals you will need
an average of 28 clicks every day to break even.

(28 / 20 = 1.4)

With 20 referrals that means an average
of 28 clicks or more from your referrals
each day you're in profit for the days
owning the refs.

Find your break even averages here

Use the spread sheet here

Find your break even averages if you mix renewal days


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